What is PayLive?
PayLive is a new payment system using your smartphone. Goodbye blue,
silver, and gold plastic credit cards in your pocket. Hello PayLive, a new digital alternative
for in-person purchases. PayLive is disruptive because it challenges all other methodologies
that have not found the universal solution for all smartphones in the
Here's the Big Deal -
PayLive uses the smartphone you now have in your pocket!
This is a true MVP solution. PayLive securely communicates credit card information with the
seller’s current POS System for payment processing. The seller may continue to use their same Credit
Card Provider or Gateway. No changes required for PayLive transactions. PayLive is an elegant
solution supporting all the smartphones in the market today!
Why Use PayLive?
PayLive is more secure than plastic. PayLive is an easier, safer, and faster way to make payments.
And because PayLive is smartphone agnostic, all buyers using any smartphone in the market today can
make cardless credit card purchases using their current phone. This is what
you have been waiting for.
PayLive is in the pre-startup stage. The PayLive product is fully specified,
ready for product build. A prototype is in development. I am looking for a business development
co-founder, based in the San Francisco Bay Area, with strong personal contacts in the financial
A Buyer's View
Using PayLive is easier, faster, and more secure than pulling out your credit card.
There is no cost to you. If your smartphone is ever lost or stolen, simply deactivate
PayLive by going to our website and logging in. You are in control.
Read More »
Can you buy soap at Safeway with your Starbucks app? Nope. No NFC in your smartphone? No
Problem. PayLive integrates with any retailer's POS and works on any smartphone in the
market, including the one you now have in your pocket. PayLive has you covered.
Learn More »
You, the retail seller, may use the same modern VeriFone credit card reader you use today.
It will be updated with additional PayLive processing code, but you will see no difference
in your POS operation. You may accept any customer's smartphone for processing credit card
Know More »
Have a question?
The PayLive Product Overview contains more
product details, revenue projections, and addresses market questions. If you have further interest
following your review of the Executive Summary please make your request below, including
information about yourself.
A Buyer's View
For the buyer, PayLive is a smartphone alternative to using physical credit cards for in-person
purchases. It is a digital payment solution that is more secure, safer, and easier than using
traditional credit cards.
PayLive is smartphone agnostic!
Using our PayLive App, all buyers using any smartphone in the market today can make cardless credit
card purchases. It works with the smartphone you own today.
The buyer stands at the sales counter with a product or service they wish to pay with a credit card.
They start the PayLive App on their smartphone. The Smartphone App displays a graphical wallet of
available credit cards that they have previously loaded on. The buyer selects the one to use for this
purchase. A green LED light goes on at the VeriFone credit card reader, the same credit card reader
you have been using for years. This tell you to hold your phone over the reader. In a moment the
phone vibrates and the LED light goes out. This is your indicator to pull your phone back to you.
The PayLive App completely manages the processing of the buyer’s credit card transaction on their
The buyer confirms the purchase amount on their smartphone. For small purchases that's the end, the
transaction is complete. For larger amounts the buyer may be asked to sign their signature or enter
their debit card PIN on their phone to complete the purchase. The transaction ends with a summary of
the sale displayed on their phone, and optionally, a purchase receipt sent to their email address.
PayLive is unique. It is the only universal cardless solution for all smartphones in the market
today. It replaces the use of the physical credit card for in-person purchases using any smart device
or smartphone a buyer has with them.
Many new startup products in the market today, such as social media products, require the startup to
educate their prospective user or client as to what this new product does, why it is important, why they
need it, and how it will be of use in their life. This is not the case with PayLive. People today are
already buyers. They are already using credit cards to make purchases. They are very familiar with
the agony of losing their cards and the cost of having them stolen. And very importantly, people are
also already using their smartphones for uses other than telephone calls. Using their smartphone to
pay for purchases is a natural evolution in the lives of people today.
PayLive is an elegant solution for these buyers who already enjoy consolidating daily tasks into
their personal computer, their smartphone. PayLive is in a unique market position in supporting all
smartphones. This strategic design provides us the opportunity for very fast customer acceptance and
rapid growth into the consumer digital payment space.
The Seller's View
The retail seller is the PayLive customer. They are the big beneficiaries of the PayLive product. PayLive
makes it possible for the seller to make more unit sales as they move more Buyers through the purchase
process in less time, providing happy buyers and gaining increased revenue.
PayLive is different by design. It is more universal than other payment systems because it is literally
a bolt-on, drop-in solution to the seller's existing POS software. Seller's will embrace and adopt
PayLive because no changes to their existing Credit Card Provider or Gateway are required- they simply
gain a more convenient option for payment. With virtually no startup hurdles, sellers can focus on the
benefits- faster payment processing, more buyers per POS location, a great buyer experience- all
resulting in repeat buyers and increased re-occurring revenue. Of course PayLive maintains full support
for the legacy credit cards when that is the buyer's choice.
PayLive provides to the seller’s customers, their buyers, what they truly value:
- Easier and faster credit card purchases.
- Security by reducing the chance and occurrence of lost or stolen credit cards.
- Protection from fraudulent use of the buyer’s credit card.
Using their smartphone for purchases the buyer feels more protected, more in control, more effective
in their busy day. This is a positive buying experience. The PayLive purchase experience
motivates the buyer to return to shop here again. The result is a direct increase in reoccurring
revenue for the seller, our customer.
I am Richard Fink, the original founder, visionary, and inventor of the PayLive Payment System. I have
designed the functional processes of the product idea, envisioned how the product fits into the market
place, and how it will be implemented operationally in the wild. My background is in the technical area
of system design, software development, and project management. I can and do program and am the lead in
any technical aspect of the PayLive design, implementation, and operation. Our team will be comprised of
two co-founders. The second co-founder is a business development and financial person of noteworthy
experience. They must have an established record in forming and managing outside partnerships and
co-managing a new company that will exhibit tremendous challenges as it moves along to product delivery,
expansion, and success.
Richard Fink, Founder
I have many years in the computer field, both in the technical area of systems design and programming,
and senior management. I co-wrote an early Disk Operating System for the IBM 1401, which was eventually
sold to IBM for integration into their computer sales in India. I ran East African Airways’ Data Center
in Nairobi Kenya and co-authored their online reservations system (AIRS) based on IBM’s CPSIM-E. During
the transition from MSDOS to Windows I authored the retail software product PrintStream, providing
multi-tasking capabilities to those early environments. In 1994 I founded WorldPassage, one of the first
regional ISP’s in the San Francisco Bay Area, delivering Internet connectivity to early users. Recently
I have had an iPhone app "InEmergency" in Apple’s App Store.
PayLive is seeking one co-founder to round out the founding team to proceed from product specification to
product delivery in the marketplace. That individual will have a strong background in startup management
from the business development and financial side. It is important that they have personal contacts in
the financial industry, as these will be needed in building strategic alliances in the build-out of
PayLive. An important contribution would be a co-founder who already has senior management or founder
experience at a previous startup and had an exit. PayLive is proposing that this co-founder be an equal
partner in the founder team. This person must be based in the San Francisco Bay Area.
PayLive a new process invention, a digital payment system based around credit and debit
card payments that are made through the use of a smart device such as a smartphone. The smartphone is
one example of any smart device that could be used in a PayLive payment transaction. The PayLive process
is smartphone agnostic. It does not care what smart device or smartphone the buyer uses.
The reference to credit cards on this site always means credit, debit, prepaid, and gift cards.
The buyer stands at the sales counter with a product or service to pay with a credit card. They start
the PayLive App on their smartphone. The PayLive App displays a graphical wallet of available credit
cards. The buyer selects the one to use for this purchase. The PayLive App then facilitates the
processing of the buyer’s credit card transaction on their smartphone.
The buyer’s PayLive App manages the communication of credit card data with the seller’s Point of Sales
(POS) System via the seller’s PayLive Device and other services.
Once the buyer has confirmed the small purchase amount on their smartphone the transaction is often
completed. For larger purchase amounts the buyer may be asked to provide their signature or enter their
debit card PIN on the phone. The transaction ends with a summary of the sale displayed on the buyer’s
phone, and optionally, a purchase receipt sent to the buyer’s email address.
The objective of this invention is the creation of a new credit card transaction process that works on
all smartphones today and integrates into existing credit card processing systems without any change
between the seller’s existing POS System and their Credit Card Provider or Gateway.
What is a PayLive Device?
A PayLive Device is the same hardware as the credit card readers we all use in supermarkets and
bookstores today when we make purchases. It is simply a software upgraded version of the modern VeriFone
credit card reader used for our everyday purchases. The difference is that the updated PayLive Device
version can communicate with the buyer’s smartphone to facilitate the credit card purchase process.
However, if the buyer does need or prefers to use a physical credit card, the PayLive Device is
capable of accepting those credit cards as well. The buyer swipes their credit card in the traditional
manner to make their payment.
The Smartphone, PayLive Device, and other components are used in this website and in the PayLive Product
Overview document to describe the PayLive payment process. They are one protected implementation of the
PayLive invention. Other devices and sub-systems can be used in place of these components, within the
scope of the invention. The components used here are one descriptive implementation to clearly
demonstrate the invention so that it can be easily visualized in a real world scenario. This description
is not meant to limit the technical scope of the invention’s definition.
Copyright and Trademarks
Copyright © 2011-2016 PayLive Payment System. All rights reserved.
PayLive, PayLive Payment System, the PayLive Product Overview document, the
PayLive Executive Summary, and the PayLive logo are trademarks or registered
trademarks and copyrights of PayLive Payment System and Richard Fink. All other trademarks utilized in
this online site or online documents are property of their respective owners.